01
IRCTC eCatering Platform
Official application of Indian Railways and IRCTC to order food on trains
Challenge
Low order volumes, limited revenue growth, and operational inefficiencies.
Solution
Developed a scalable platform with targeted marketing campaigns and expanded meal options, including diet-specific choices
Impact
Achieved 100x revenue growth in 6 years, scaled from 1,000 to 100,000 meals daily, and generated ₹320 crore in revenue in the last fiscal year.