Empowering IRCTC eCatering Platform

WRITTEN BY

Abhinav Kuswaha

Co-Founder

Introduction

Indian Railway Catering and Tourism Corporation is an Indian public sector undertaking that provides ticketing, catering, and tourism services for the state-owned Indian Railways

Challenge

Creating a system that can handle volume for the 4th largest railway network in the world, overcoming network connectivity bottlenecks and more

Ensuring fulfilment of order and a great delivery and consumer experience

Evolving train catering to a revenue growth of the platform

Adding data analytics to ensure greater insights generation for vendors, delivery, and the end consumers

Solutions

• Improvement of Current System :Developed Food on Track app and created a better web-app to ensure accessibility for consumers. Developed features like PNR auto-pasting, minimal data usage, and quick load times in the customer application to enhance user experience.

• Empowered Vendors :With insights and dashboards to help them better their business and the service they provide. integrated a sophisticated real-time order tracking system using NTES data, ensuring accurate delivery timings

Implemented an efficient payment system

Impact and Achievements

• Revenue Growth : Achieved 80x revenue growth in 6 years (Including Covid Year).

• Improvement Services :Data Analytics helped us to know the best cutoff times ensuring operational excellence even during peak hours

• Highest Rated Food Delivery App in India : Food on Track become the highest rated food delivery app in India

• More Coverage :The improvements brought in a lot of coverage from different channels, media, and influencers